Get Ready for Gelson's Next Pitch Event

Are you a food maker? Do you wholesale? If you answered yes to one or both of those questions, this news is for you!

Gelson’s Local Discoveries

Gelson’s Local Discoveries

Gelson’s initial entrepreneurial pitch event in June was so successful they’re getting ready to do it again. “Gelson’s Local Discoveries,” a platform to pitch new and promising products to be sold in all 27 Gelson’s stores across Southern California, will take place at the Gelson’s distribution center in Santa Fe Springs on September 10.

Limited pitch spots are available – 70 for Center Store as well as 15 for Fresh, a newly added category for purveyors of meat and produce products.

”The event is open to local vendors within 50 miles of a Gelson’s store, spanning L.A., Orange, San Diego, Ventura, Santa Barbara and San Bernardino counties. Contenders will each be given 25 minutes to pitch products to senior Gelson’s buyers between 8:00 a.m. and 2:00 p.m. Applicants should be prepared to explain what distinguishes the product, including any attributes like local, organic, gluten free, vegan, etc. In addition to helping selected products reach consumers through shelf space, Gelson’s will also actively promote the winners in-store, online and through local media.”

Interested? To sign up, submit the online survey here.

Register as soon as possible. The form will be removed once the limited-available appointment time slots are reserved. Good luck!